It’s been a super fun last few months here at Leisurematic as we have been busy sending out a fast growing number of iClaw Promotional Vending Cranes to Shopping Centres, Retail Outlets and Fashion Stores all around the UK and even in Europe!
Summer 2019 saw some amazing promotions rolled out across centres and stores that enhanced both shopper experience and retail brand engagement on a whole new level.
In Edinburgh City Centre, an interactive touchscreen iClaw, placed on Castle Street, allowed the public to play for their chance to win prizes sponsored from businesses within the city centre including Neal’s Yard and Hotel Chocolat.
Winners had to redeem their prize vouchers in the selected stores which resulted in an increased visitor footfall for each of these stores. This campaign was amazingly received by the public and proved to be a successful business link strategy!
Hugo Boss, Coach, Calvin Klein and Tommy Hilfiger have all recently been using iClaws for their pop up events and in-store promotions this year and as with most iClaw events, the public queues to use these were impressive!
As part of their creative collaboration with New York artist WhIsBe, Coach sent iClaws to 2 of their European stores to promote the Vandal Gummy Collection launch.
Hugo Boss ran a series of iClaw installations across their UK pop up sites and stores for their I AM HUGO and BOSS promotional events.
iClaws for selected Calvin Klein Underwear, Calvin Klein Jeans and Tommy Jeans stores across the UK grabbed a lot of attention!
Even shopping centres are taking advantage of the many ways in which iClaw can be utilised. With our touchscreen iClaw, there are so many ways to get your brand and message across while keeping customers hooked with a unique and interactive experience that leaves the biggest impression.
Engaging content, apps and websites have also been used alongside the iClaw experience to incorporate Point of Sale and Point of Contact functions across it’s screens, this allows more than one person at a time to engage with iClaw and is a fantastic way to boost in-store profits!
Whether you opt for the classic or touchscreen version of iClaw, your retail space is guaranteed to GRAB ALL THE ATTENTION at any time!
- NEW PRODUCT OR SEASONAL COLLECTION LAUNCHES
- STORE OPENINGS
- BIDS PROJECTS (BUSINESS IMPROVEMENT DISTRICT MARKETING CAMPAIGNS)
- SHOPPING CENTRE POP UP INSTALLATIONS
- INTERACTIVE SHOPPER EXPERIENCES
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